The IP Governance Risk Model is applicable for any organization with intellectual property. Initially, the Task Force is focused on industries most at risk and under attack by cyber criminals seeking fraudulent access to sensitive information through a number of strategies including IP infringements, specifically trademark infringements in the form of infringing domains that deceive, divert and defraud consumers. These also enable cyber criminals to create phishing and malware attacks, which are federal crimes. Initial industries and firms with Online Brand Ratings include:
- banks,
- credit unions,
- credit card firms,
- data brokers, and
- publishing firms.